Sunday, 9 December 2012

Research

While randomly searching on the Internet, I came across this fascinating article on the future of digital media.

"David Armano is one of the most respected voices in digital media. Six months ago, he listed the "Six Social Media Trends for 2012" in Harvard Business Review. All six are becoming increasingly more relevant. 

Airing honest feedback in advertising, more awareness of our own digital influence, gamification, social sharing, increased social integration into television and crowd-sourcing are all trends that are becoming more prevalent".

I added a link to the interview, giving detail to the latest insight on what's next, what's coming and how other forms of media will adapt.

Link:
http://communities.washingtontimes.com/neighborhood/status-update/2012/may/16/david-armano-future-digital-media/

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